 | Gmail Sponsored Promotions vs. Managed Placements | January 9, 2014 - The Gmail platform has been evolving, and Gmail advertising options are no exception. The ongoing Gmail Sponsored Promotions (GSP) beta was rolled out in early 2013, introducing new targeting and display options for advertisers. Previously, search marketers could target an audience on Gmail through managed placements. With GSP, you can now target by more options including email address, subject line, job title and product category.  We’re always excited to try new betas as they’re introduced; some have proven successful and some disadvantageous. I recently launched my first Google Sponsored Promo to compare results with a Managed Placements campaign. Here are our very early observations... 
More from The WordStream Blog: Grade Your PPC: Enhanced AdWords Grader Plus Using Google AdWords for Apartment Marketing | |
| | |
|
If you no longer wish to receive these emails, click on the following link: Unsubscribe
Truly a wonderful post. I really liked reading all this. We have also been planning to use the facebook ads services for our new blog so I am recently doing a lot of search to find suitable service provider in LA. If anyone here has recommendations, let me know guys.
ReplyDelete