Hi, I’m Laura Taylor, the VP of Experience Design here at WordStream, and I’m pleased to say that our award-winning AdWords Performance Grader is now more secure than ever. Thanks to our growing partnership with Google, we’ve teamed up to provide added data and account security for the thousands of advertisers who use the Performance Grader to analyze their AdWords accounts every day. This increased peace of mind couldn’t come at a better time, when data security and privacy regulations are shaping far-reaching conversations. This new authentication process (referred to as Oauth2) enables you to run the Free AdWords Performance Grader by signing in with your Google profile – just be sure you use the profile associated with an active AdWords account. WordStream will then do a one-time read of the data in your AdWords account, while Google controls a secure interaction. The new process is fast, easy and helps ensure the highest level of privacy and security. Watch this video to see how it works. I do encourage you to try the Free AdWords Performance Grader, now with added security. The customized AdWords Performance Report you will receive by doing so will help you optimize your ad spend and identify ten or more key areas for tactical improvements. Best, Laura Taylor
VP of Experience Design
WordStream
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