Thursday 6 November 2014

Performance Tip: Using Remarketing to Double Your Content Leads

Complete Guide to Content Remarketing: How to Win Friends, Influence People & Double Your Leads

November 6, 2014 - Content marketing is all the rage, but once you create that perfect piece and send it out into the universe, how do you know you're getting the maximum benefit from it? People may read it and love it – but will they ever come back? 

Marketers have to take the next step to recapture audience attention and turn more lookers into leads. How? With content remarketing. It's such a crazy effective marketing tactic I can't believe everyone isn't doing it, but they're not. If you're not, you're not just leaving money on the table – you're throwing it out the door. Stop doing that! Here’s how to use remarketing in AdWords to get visitors back on your site so they can convert…

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