| | | | | | 5 Reasons to NEVER Use AdWords Automatic Bidding | November 13, 2014 - Many things that seem too good to be true actually are. Candy corn flavored Oreo’s, Pop Rocks martinis, and classifying pizza as a serving of vegetables are a few such things that could make the list. One more to add to that list would be AdWords Automatic Bidding.
Some smaller advertisers with severely limited time might find comfort and see moderate results in the “set-it-and-forget-it” characteristics of Automatic Bidding. But if you’re looking to optimize beyond the basics, you may want to reconsider. In this post, we'll cover five specific things to consider before choosing between Automatic vs. Manual Bidding...
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