| | | | | | Learn PPC Marketing for Free with WordStream's PPC University | July 31, 2014 - Paid search marketing can be incredibly intimidating for beginners – there's a lot to learn and the industry is changing all the time. Google AdWords is the most popular PPC platform, but can also be the most complicated for marketers to manage. In 2013 alone, Google made over a thousand changes to AdWords! It's almost impossible to keep up.
That’s why we created PPC University: an organized educational resource enabling marketers of all skill and experience levels to take their AdWords strategy to the next level – for free! Organized into three separate courses, PPC University allows you to work at your own pace. Here's a small sampling of what you'll learn in each course... 
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|  | The AdWords Performance Grader Plus An instant free PPC report card that includes deep analysis in 10 key performance areas of your AdWords account. Your customized free report will compare your business to peers at the same AdWords spend level, deliver powerful insight for you to achieve a higher return on spend, and provide actionable recommendations to improve PPC performance. 
|  | PPC University It's time to get your PPC performance on the honor roll! Go straight to the front of the class with PPC University's guide lessons in PPC 101, PPC 102, and Advanced PPC. 
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