Performance Tip: How Well Do YOU Know A/B Testing Best Practices?

A/B Testing Best Practices: Save Time, Money and Effort February 27, 2014 - Everybody knows that A/B testing best practices can help you run faster, jump higher and increase conversions. (*Not everybody knows this.) However, approaches to designing A/B tests that provide accurate and representative results can be uncertain at best and outright divisive at worst.            A/B testing is an invaluable tool for landing page optimization – especially when implemented correctly! To minimize wasting time, money and effort on changes that will yield little to no benefit – or even make things worse – take the following points into consideration during your next project... More from the WordStream Blog: Tips for Creating Great Landing Pages Live Webinar: Unbelievable Ways to Triple Conversion Rate!

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