 | YouTube Advertising: How to Advertise on YouTube Videos | November 29, 2012 - YouTube’s growing prominence in popular culture has shown that it can serve as much more than just a way to share adorable kitten videos – it has become a highly effective venue for reaching massive audiences through online advertising.
YouTube has become the venue by which budding musicians and performers get their first big break. YouTube has made Psy’s hit “Gangnam Style” the most viral video of all time, with nearly 1 billion views, and those views can be equated to serious YouTube advertising revenue. 
To put things in perspective: YouTube gets over 1 billion views per day, which means that if YouTube was a search engine, it would be the #2 largest, nearly 2X bigger than Bing and Yahoo search combined, and roughly a third the size of Google.com!
Trying your hand at making a viral video that aims to dominate the social sphere is great fun, but making a YouTube advertising video is likely the way to go for advertisers who want to further their reach into the massive (and still very much untapped) YouTube advertising realm ... Visit The WordStream Blog to read the rest of this article. | |
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