Performance Tip: How to Create Amazing Facebook Ads

This Week's Performance Tip Brought to you by: How to Create Amazing Ads for Facebook and Twitter Most of the advice you’ll find about running paid social ads deals with the technical process behind it: what buttons to push, what levers to pull, and so forth. It’s extremely important to sharpen these technical skills, because if you can operate the plane, you can fly it places. However, if your plane looks like crap, no one is going to want to fly with you. The reality is that the actual visual experience of your ad is just as important as your targeting, and if you don’t truly believe that, then you’re in for a rude awakening. Going into the “feed” with dull or bad creative is like going into the Roman coliseum with a nerf gun. So what do you do if you don’t have a designer? There are several quick and (relatively) easy ways to produce creative for your ad and to make it stand out from the crowd. In this post, I’ll outline a number of tips and tricks to create visually engaging and clickable paid social ads for Facebook and Twitter…   AdWords Performance Grader Are you making mistakes in AdWords? Find out how your performance compares to similar advertisers, and get actionable tips to improve your results!   23 Brilliant Marketing Quotes You’ll Wish You’d Said Read Full Post » 5 Thrilling New Paid Ad Features Announced This Fall Read Full Post »   Why Use AdWords? It’s never been more important to leverage the power of paid search in your digital marketing campaigns, and we’re here to help. We’ve compiled 10 simple steps for you to follow- taking care of your customers and growing your business. Download Now » Send to a Friend | Unsubscribe WordStream 177 Huntington Ave, Boston, Massachusetts 02115